Starbird Appoints John Phillips as Chief Development Officer

Starbird has appointed John Phillips as chief development officer to lead its national growth initiatives. The move brings a seasoned executive with nearly 30 years of experience scaling restaurant brands and building franchise partnerships to the fast-casual chicken chain.

Phillips will play a key role in advancing Starbird’s national growth strategy through new restaurant openings and strategic franchise development agreements. His responsibilities will include leading the company’s market planning, real estate development, franchise recruitment, and franchise partner relationships. Starbird’s current operations and franchise development span California, Colorado, Texas, Washington, and Illinois.

Phillips' Background and Qualifications

John Phillips brings nearly three decades of experience in restaurant brand expansion. He most recently served as chief global business partnership officer at The Habit Burger Grill, a subsidiary of Yum! Brands. His career also includes significant roles at major chains Burger King and El Pollo Loco.

Greg Levin, Starbird's founder and CEO, stated that Phillips' deep industry experience, relationships, and strategic approach will be instrumental in accelerating growth. Levin emphasized the importance of maintaining operational excellence and guest experience during the expansion.

Strategic Role in Growth Execution

The appointment signals Starbird's strategic push to scale its fast-casual concept nationally. The company is known for bold, globally inspired flavors and a culinary-forward approach. Phillips will be tasked with executing growth while upholding the brand's identity, which emphasizes great food and innovation.

Phillips expressed enthusiasm for the new role. He said, "Starbird has built something special with its commitment to great food, culinary innovation and a distinctive approach to chicken that sets it apart." He added that he is excited to join at an important stage to build on its strong foundation and expand into more communities.

Leadership and Advisory Team

The company's leadership team supporting this growth phase includes Stefanie Lee as chief financial officer and Jonathan Zacks as vice president of marketing. Also, Hoyt Jones, the former president of Jersey Mike’s, serves as an advisor to Starbird’s board of directors, adding another layer of industry expertise.

Phillips will lead the comprehensive effort to grow Starbird's footprint, focusing on market planning, real estate development, and franchise recruitment.